Designing Reusable Coffee Cup Lids with Lauren Yehezkel of Lydy

Welcome back to another episode of the Conscious Design Podcast, and today Ian welcomes Lauren to the show. Lauren starts off with a brief introduction of herself and the company. She then moves to discuss the early stages of product design. Lauren then talks about what made her choose silicon as the final material for the design and the final product. Lauren then shares her story of business success and how that has happened and her tips for starting businesses. Lauren and Ian then talk about the culture of reusable cups in Australia and if that has possibly helped get the business more popular. Lauren finished off with some final thoughts and places where you can find her business. Parts 0:00 – Guest Intro 2:57 – Designing a Product 7:22 – Choosing Materials 8:09 – Subscribe 8:35 – Growing The Business 12:36 – Culture Behind It 20:01 – Guest Outro About Lydy: Lydy is the innovative and eco-friendly solution to enhance your drinking experience and reduce single-use waste. As a reusable lid, Lydy has been designed to fit a variety of cups, making it the perfect companion for your daily beverage rituals. Whether you prefer a steaming hot coffee on your morning commute or a refreshing iced tea on a sunny afternoon, Lydy’s flexible design accommodates cups with a diameter of either 80mm or 90mm, offering a snug and reliable fit. No more worries about spills or leaks while you’re on the go! Know more about Lydy here: https://www.lydy.com.au/ ///////// Download chapter 1 free: https://www.petermanfirm.com/conscious-design-chapter-1-free-download/ ///////// Want to be a guest? Visit: https://bit.ly/3BetCkf ///////// Want to work with us? 👉 https://www.petermanfirm.com/connect/ ///////// 👉YouTube Channel: http://bit.ly/3sG7VEi ✍️ Blog: https://bit.ly/3kltV6s 📘 Conscious Design Book - https://www.amazon.com/dp/B09KNMN9BT 📰 Join our Newsletter: https://bit.ly/2U8IlMS ///////// Hosted by: Ian Peterman Creative Director: Sara Clark Social Media: Jacqueline Sagun 👉Our website: https://www.petermanfirm.com/ We created this content so creative entrepreneurs like you can code social and environmental responsibility right into your brands’ DNA through Conscious Design. Ian Peterman is the leading expert in Conscious Design, hosting the Conscious Design podcast and co-author of the book Conscious Design. If you enjoy our content, please support us by subscribing and sharing our episodes!