Deterring Phishing Attacks

This week hosts Tim Ryan and Zack Miller sit down with Emanuel Perez, Co-Founder and CEO of Novus, a startup that builds anti-phishing tools for end users, beginning with non-custodial wallet owners in web3. Watch this week's episode to hear about Emanuel's why, the need for elevating operational security for users on the internet, lessons learned from mistakes, and much more!   Show notes:   (0:00) Introducing Emanuel Perez   (5:20) Taking advantage of connections   (10:06) Winning 50k at The Mighty Dream Forum   (20:27) Balancing creativity and technology   (23:14) What is phishing? + Web3 harm   (29:25) Improving operational security   (33:23) Ideal customer + customer discovery   (46:35) Local #757 Hotspots   (53:39) Founder Hustle + Conclusion    About Emanuel Perez & Novus:   Emanuel Perez and his Co-Founder, Dominique Calder, started Novus security in March 2022. By early November, as finalists in the Black Ambition Prize contest, Calder and Perez won $50,000 to develop Novus Security, Inc. Since the contest, Novus has been making quick progress. The company is incorporated and the co-founders are planning to grow their team in the upcoming year. Ultimately, Calder and Perez plan to develop an app to detect potential phishing scams in Web3 and to foster a Web3 cybersecurity community.    Novus is a startup that builds anti-phishing tools for end users, beginning with non-custodial wallet owners in web3. Novus is elevating end-user operational security on the internet, for non-custodial wallet owners, by detecting and alerting them of phishing threats and social engineering attacks targeting their wallets.   Learn more: https://www.gmu.edu/news/2022-11/novus-security-inc-cofounders-win-50000-web3-cybersecurity-app   About the hosts:   Tim Ryan is an angel investor and the Executive Director of StartWheel, an organization dedicated to connecting entrepreneurs with resources in Hampton Roads, Virginia.    Zack Miller is a serial entrepreneur and author of Anomaly, a guide on differentiating yourself and your business from the crowd.   Enjoy the show? Watch the Fervent Four Show LIVE every Thursday at 11 AM.   Live: https://www.startwheel.org/live/ Watch past episodes: https://www.startwheel.org/fervent-four-show/ Listen to past episodes: https://fathom.fm/podcast/fervent-four      The Fervent Four Show:   Did you know that only 4% of businesses hit $1M in revenue? Tim Ryan and Zack Miller are the creators of The Fervent Four Show, designed to help you get there. Check them out Live every Thursday at 11 AM.   Social Media:   Emanuel Perez https://www.usenovus.io/   Novus Customer Discover Form: https://airtable.com/shrxsKIHCxR4aEidP   LinkedIn: https://www.linkedin.com/company/usenovus/ & https://www.linkedin.com/in/emanuelperez8/   Instagram: @usenovus.io (https://www.instagram.com/usenovus.io/) & @emanperez28 (https://www.instagram.com/emanperez28/)   Twitter: @usenovus (https://twitter.com/usenovus)   Tim Ryan https://www.startwheel.org   Twitter (personal): @ryantnt (https://twitter.com/ryantnt)   Twitter: @StartWheel (https://twitter.com/StartWheel)   LinkedIn (personal): https://www.linkedin.com/in/ryantnt/   LinkedIn: https://www.linkedin.com/company/startwheel-org/   Facebook: https://www.facebook.com/StartWheel   Zack Miller https://www.zackmillersays.com   Twitter: @zackmillersays (https://twitter.com/zackmillersays)   Facebook: https://www.facebook.com/zackmillersays   Thanks to our Sponsors:   StartWheel – https://www.startwheel.org   Companies Mentioned: Novus: https://www.usenovus.io/ Novus Customer Discover Form: https://airtable.com/shrxsKIHCxR4aEidP StartWheel Newsletter: https://startwheel.us18.list-manage.com/subscribe?u=e195e928abee9abc61a1cbfb1&id=f7a38f0c46 Mighty Dream Forum: https://mightydreamforum.com/ Black Ambition Prize: https://www.blackambitionprize.com/ Norfolk State University: https://www.nsu.edu/ Pharrell Williams: https://pharrellwilliams.com/ Hatch: https://www.startwithhatch.com/ Grammarly: https://www.grammarly.com/ Walmart: https://www.walmart.com/ Tech Stars: https://www.techstars.com/ Coinbase: https://www.coinbase.com/ Discord: https://discord.com/ Twitter: https://twitter.com/ Reddit: https://www.reddit.com/ This Week in Startups Episode 1675: https://www.youtube.com/watch?v=lUE1adcuCjI Mount Trashmore: https://www.vbgov.com/government/departments/parks-recreation/parks-trails/city-parks/pages/mount-trashmore-park.aspx First Landing State Park: https://www.dcr.virginia.gov/state-parks/first-landing The Mambo Room: https://mamboroom.com/ Rocky 4: https://www.imdb.com/title/tt0089927/