Detrás de Soy Olivia: Éxito en Influencer Marketing

What this episode covers

En el episodio de hoy, nos acompaña Daniela Rodríguez, reconocida como la reina del marketing de influencers en España y Co-Fundadora de Soy Olivia Group, la agencia especializada en representar a influencers. Daniela y su esposo Javier García Gallo, a quién también hemos tenido el placer de entrevistar, fundaron Soy Olivia en el 2025. A día de hoy, Soy Olivia representa en exclusiva a más de 60 personajes líderes en redes sociales, como Grace Villareal y María Fernández y coordina más de 4,000 campañas anuales con su equipo. En 2023, la facturación de Soy Olivia Group superó los 14 millones de euros. La empresa cuenta con tres divisiones: Soy Olivia Creators (agencia de representación), Onceuno (agencia creativa y productora audiovisual) y Nomads (gestión y asesoría de campañas integrales). A lo largo de la entrevista Daniela comparte detalles sobre el día a día en la agencia, la evolución desde sus inicios y el proceso de búsqueda de talento. También nos brinda insights sobre cómo llevar a cabo campañas exitosas con influencers y estrategias de comunicación digital, entre otros temas. ¡No te pierdas la entrevista completa! Podcast dirigido por Jaime Cabezas, CEO y fundador de Media Power. Contamos historias de éxito a través del marketing digital. ⚡HUB by Media Power⚡ Plazas limitadas Apúntate ya a la lista de espera 👇🏼 ⁠⁠⁠⁠https://hub.themediapower.com/ ⁠⁠⁠⁠ SOBRE MEDIA POWER 💡LinkedIn - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://es.linkedin.com/company/mediapoweragency⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 📸 Instagram - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ttps://www.instagram.com/mediapower.agency/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🌐 Web - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://themediapower.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ESCUCHA NUESTRO PODCAST EN 🔊 Youtube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@mediapoweragency6681⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎙️ Apple Podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://podcasts.apple.com/es/podcast/media-power-podcast/id1680691237⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🎙️Podimo ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://share.podimo.com/s/Ckc6phcI⁠⁠⁠⁠⁠⁠⁠⁠ CONTÁCTANOS Si quieres llevar tu empresa o proyecto al siguiente nivel, contacta con nosotros a través de [email protected] #JaimeCabezas #podcast #business #viral #negocios #mediapower

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How long is this episode of Media Power Podcast?

This episode is 1 hour and 5 minutes long.

When was this Media Power Podcast episode published?

This episode was published on January 11, 2024.

What is this episode about?

En el episodio de hoy, nos acompaña Daniela Rodríguez, reconocida como la reina del marketing de influencers en España y Co-Fundadora de Soy Olivia Group, la agencia especializada en representar a influencers. Daniela y su esposo Javier García...

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