DEV: Donor Analytics with Scott Belina

Join Founder and CEO of Thompson & Associates, Eddie Thompson, as he speaks with Gift Clarity’s President Scott Belina, discussing donor analytics. In this podcast, they will cover the following points, and more: 1. Many nonprofits do donor analysis based on wealth, is that the best approach? 2. What is the best approach to analyzing a donor? 3. Are there basic characteristics, or lifestyles, that indicate a propensity to give? 4. What is the most important ingredient to being a successful fundraiser? 5. What are the limitations of the typical wealth analyses performed on donors? DEV – The Development (DEV) podcasts, hosted by Thompson & Associates CEO Eddie Thompson, share wisdom from some of the nation’s most seasoned professionals on a wide variety of fundraising-related topics. www.ceplan.com