Developing an attractive employer brand

This DairyPod episode is part of a series providing insights and guidance to help farmers successfully recruit and retain the right people for dairy farm jobs. Hear from dairy farmers, Andrew and Cassandra Kath from Kathleigh Farms, as they speak to Dairy Australia’s National People Lead Mick Fuller and Murray Dairy Workforce Attraction Project Lead, Melva Tyson. The couple – from Rochester in Victoria’s north – reflect on their dairy farming journey and how they have built their employer ‘brand’ over the years. They discuss what they have learnt during this process, the must-haves in building the right employment brand and how leadership styles play a role in business success. To find out more about how Dairy Australia is supporting farmers with employing and managing people and to access employment resources, visit People, Skills & Capability | Dairy Australia Other useful links: Browse Learning: Farming With My Team (dairyaustralia.com.au) The People in Dairy | Dairy Australia See omnystudio.com/listener for privacy information.