Developing new business offers based on data_CreatingReorganized, Prof. Dr. Eleonore Soei-Winkels

Are you building products or services based on 2 AM inspiration—only to launch to crickets and watch your ROI disappear? In this #CreatingReorganized episode, you'll discover the data-driven framework for your business promotional video podcast that transforms guesswork into guaranteed market fit and stops you from wasting months on offers nobody wants.   You'll learn the Kano Model—a proven theory for classifying customer needs into must-haves, performance boosters, and delighters—so you can prioritize what actually drives sales. Avoid the "passion pivot" trap that drains your energy and budget, and discover how to use your video podcast as a real-time market research lab that reveals exactly what your audience is ready to buy.   Hear my story as a neuroscience PhD turned IT strategist turned professor, as I analyzed my video podcast data, and pivoted my entire business model—all while working around my kids' school schedule. You'll get the exact workflow to test, validate, and launch a premium service that sells before you even built the sales page to avoid burnout!   I share my human-in-the-lead tech stack (Podbean for analytics gold, Descript for professional production, TypeForm for market research, ActiveCampaign for demand tracking, Thinkific for monetization, and Metricool for visibility metrics) and show you how each tool captures the demand signals that guide your next profitable move as a business owner.   If you're ready to stop assuming and start knowing what your leads want to buy—and build offers that justify your effort with measurable ROI—this CreatingReorganized episode is your strategic blueprint for your business promotional video podcast.   Do you need the full transcript and free CreatingReorganized resources? Click here: https://postdoctransformation.ac-page.com/creatingreorganized_show0021   Do you have business promotional video podcasting questions? Click here to let me know them here (live question and answer sessions, or presubmit) so that I can answer them live or in future episodes for your #CreatingReorganized according to your vision of life! https://postdoctransformation.ac-page.com/crliveqa   If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below: https://postdoctransformation.ac-page.com/creatingreorganized   If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:   For effective video podcast hosting, distribution to all major podcast players and monetizing: Podbean https://www.podbean.com/esw   For easy video and audio recording, AI-powered text-based editing and clipping: Descript https://get.descript.com/creatingreorganized   For fun and dynamic data collection in all business stages: Typeform https://typeform.cello.so/FxXD1YT3V9z   For creating, hosting and monetizing an AI powered e-course learning management platform: Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5   For integrating email marketing automation and website building, hosting and customer relationship management: ActiveCampaign https://try.activecampaign.com/creatingreorganized   For managing and scheduling all your social media content, so you can live according to your vision of life: Metricool https://s.mtrbio.com/DMOGXJ   For Social Media content repurposing: CastMagicAI: https://get.castmagic.io/creatingreorganized   If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here https://postdoctransformation.activehosted.com/f/28   About me:   In my day job as a psychology professor, I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.  For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.  I strategically capitalize on professional tools to scale my impact according to my vision of life.    Thank you for listening and sharing our CreatingReorganized with your small business owner besties! If you would give us a 5-star rating and review, share that and tag me on your social media, – you will get a free 15 min discovery call! Cheers, Eleonore