EPISODE · Jun 30, 2025 · 22 MIN
Devtools are Pivoting + Cluely Hype
from Code to Market · host Gonto and Hank
We unpack the shift toward solopreneurs, prosumers, and "builder" personas, and what it means for onboarding, support, and product strategy. Then we break down Cluely, the Gen-Z startup with no clear product but a massive hype engine. Does marketing your marketing work? Should every startup build a hype team? And is Cluely the Fyre Festival of devtools?
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