Dfm 32: Cult of Culture | Digital Gangs | Crowd Collaboration

On episode 32 on the podcast at the intersection of marketing, tech, media and popular culture we speak with author Rohit Bhargava about the latest trends he forecasted for 2019 in his annual book Non-Obvious: How To Predict Trends and Win the Future. One we dive into deeply is called "Deliberate Downgrading." You're not going to want to miss it.What happens if a fight breaks out? Do you even need knives and guns anymore? How about an army of Twitter bots? That seems to be what is winning the narrative economics game and we show how it played out in regard to the recent Gillette ad.And data from Ask Suzy shows younger consumers don't want to Kickstart anything but would rather co-collaborate on a product's design. Does the infrastructure for this exist or is it something for those dabbling in design to think about?Plus we review all the cool and not so cool tech from this year's Consumer Electronics Showcase in Las Vegas on our segment Geargasm.Plus new music from Cosmonection and Nicole Willis.Want to check out more from the artists we feature in the show? Stream Cosmonections' track "You" (Session Victim Remix) on Spotify at https://open.spotify.com/track/6f6CVuJXtDsM6hXlhfjr1h?si=AcAtpHsrRfKdN2nEIElN4Q #DisruptiveFM #dfm