Dfm 44: Disloyal | SmartLinks | Surveillance Capitalism with guest Yuval Noah Harari

On the latest episode of the podcast at the intersection of business and culture we talk...Customer loyalty. Does it really exist? Why do companies pour billions into something and say it's a science when it really may not even matter.Smart links. Podcasting has had an issue in that people click on links to take them to a show but do they listen? That may all be changing now due to new technology.And what happens in a world where you have nothing to build and sell except tracking mechanisms? We have exclusive excerpts from Noah Yuval Harrari's keynote from the OMR Festival in Hamburg, Germany about this very subject.Plus music from Moullinex and Belabouche.Follow us on socials @DisruptiveFM on Twitter and Instagram.#DisruptiveFM #dfm