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EPISODE · Dec 14, 2016

第340回 現地パートナーとの協業の際に注意すべき点

from Podcast 森辺一樹のグローバル・マーケティング 〜すべてはアジアで売るために〜

前回に続き、セミナーのアンケート用紙に記載いただいた質問に回答していきます。今回は「主要国の大手ディストリビューターリストを作成してもらうことは可能か？」「現地パートナーとの協業について注意すべき点は何か？」といった質問に森辺一樹が回答します。特に、現地パートナーとの協業で注意すべき点については、歯磨き粉メーカーを例にしながら詳しく解説させていただきます。 global_vol340.mp3

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