EPISODE · Mar 19, 2017

第366回先進グローバル企業の組織体制はどう違う？

from Podcast 森辺一樹のグローバル・マーケティング〜すべてはアジアで売るために〜

「先進グローバル企業と日本企業の組織体制はどう違うのか？」という質問をセミナーでいただきました。今回は、先進グローバル消費財メーカーにおける現地法人の組織作りについて言及します。日本企業と比べて「組織の組み立て方が根底から違う」と言い切る森辺一樹が、例として"インドネシアに展開する際にどのような組織作りをしているのか"を挙げつつ、「日本企業の弱点」も同時に解説します。 global_vol366.mp3

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第366回先進グローバル企業の組織体制はどう違う？

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