【第37回】BtoBとBtoC、財布の紐が緩いのはどっち? episode artwork

EPISODE · Apr 27, 2026 · 9 MIN

【第37回】BtoBとBtoC、財布の紐が緩いのはどっち?

from 稼ぐ社長の脳内見学ツアー · host 安田佳生・柳澤大介

個人消費の趣味や“ついで買い”は財布の紐が緩まることが多く、生活必需品となると「できるだけ安いもの」を選んでいませんか?一方で法人取引の場合は「利益」というシビアな視点が求められるかと思いきや、人間関係次第で大きな金額が動きやすいシーンも珍しくありません。マイクロ法人が狙うべきはBtoB!消費行動やビジネスモデルの違いを深掘りします。-稼ぐ社長の脳内見学ツアーは毎週火曜日、朝6時の配信です-

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【第37回】BtoBとBtoC、財布の紐が緩いのはどっち?

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