EPISODE · Jul 5, 2017

第394回ベトナムのチャネル構築で重要なポイントは？

from Podcast 森辺一樹のグローバル・マーケティング〜すべてはアジアで売るために〜

現在配信している動画番組『スパイダーチャンネル』に対してお寄せいただいた質問に回答いたします。「ベトナムのディストリビュータについてもう少し詳しく知りたい」とのご質問でしたが、「ベトナムにおける近代小売と伝統小売りの状況」や「どの都市にディストリビュータが必要なのか」、「ベトナムで成功している企業の状況はどうなのか」「ベトナムにおけるディストリビュータの役割」といった点を森辺一樹より解説します。 global_vol394.mp3

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第394回ベトナムのチャネル構築で重要なポイントは？

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