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第439回 現地の優秀な人を雇わなければ日本は負けますよ episode artwork

EPISODE · Dec 26, 2017

第439回 現地の優秀な人を雇わなければ日本は負けますよ

from Podcast 森辺一樹のグローバル・マーケティング 〜すべてはアジアで売るために〜

現地法人の組織がアンバランスだというのは前回までに指摘してきましたが、具体的にどうアンバランスかというと、「まだまだ日本人が偉い」「日本語を話せる人が偉い」というような空気が残っていると森辺一樹は指摘します。これは80年代のビジネスモデルであり、「日本企業は日本人によるグローバル化をやめて、現地の優秀な人を雇った方がビジネスには有利だし、そうしなければ負ける」と力説しますが、その真意を詳しく解説します。 global_vol439.mp3

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第439回 現地の優秀な人を雇わなければ日本は負けますよ

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