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第472回 海外展開に関する業務をアウトソーシングする理由とは

EPISODE · Apr 29, 2018

第472回 海外展開に関する業務をアウトソーシングする理由とは

from Podcast 森辺一樹のグローバル・マーケティング 〜すべてはアジアで売るために〜

前回ご紹介したチロルチョコさんのように、海外展開に関連する業務を外部に委託するということは、企業の立場からすると非常に勇気がいることではないかと思います。それでもなお、企業がアウトソーシングをする理由、そしてメリットは何なのでしょうか。森辺一樹はキーワードとして「ROI」を挙げます。さらに、アウトソーシングをする際に判断すべきは内部環境と外部環境であると言います。具体的にどういうことなのか、解説いたします。 global_vol472.mp3

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第472回 海外展開に関する業務をアウトソーシングする理由とは

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