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第501回 海外展開で未来を切り拓いている中小企業の具体例 episode artwork

EPISODE · Aug 15, 2018

第501回 海外展開で未来を切り拓いている中小企業の具体例

from Podcast 森辺一樹のグローバル・マーケティング 〜すべてはアジアで売るために〜

前回に引き続き、"配信500回突破記念"として明治大学経営学部の大石教授をお招きし、お話を伺っていきます。大石教授から、海外展開で未来を切り拓く中小企業の事例として女性向け動画サービスの「C Channel」と足立区でクリーニング店を営む「喜久屋」の2社をご紹介いただきます。いずれも独自性を活かして海外に展開していますが、具体的に誰をターゲットとしてどのようなビジネスモデルで展開しているのか、解説してもらいます。 global_vol501.mp3

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第501回 海外展開で未来を切り拓いている中小企業の具体例

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