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第505回 日本企業はなぜ韓国企業や中国企業に負けたのか？ episode artwork

EPISODE · Sep 2, 2018

第505回 日本企業はなぜ韓国企業や中国企業に負けたのか？

from Podcast 森辺一樹のグローバル・マーケティング 〜すべてはアジアで売るために〜

以前（第498回）にもお伝えしましたが、森辺一樹が登壇した日本経済研究センター主催の『ASEANでの事業機会をどう捉えるか』というセミナーでいただいた質問への回答を、こちらでも共有させていただきます。「日本企業はなぜ韓国企業や中国企業に負けたのか」という質問がありましたが、森辺は「韓国や中国を軽視し過ぎたから」「市場が大きかった~」と答えます。それぞれ具体的にどういうことなのか、事例などを交えつつ回答します。 global_vol505.mp3

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第505回 日本企業はなぜ韓国企業や中国企業に負けたのか？

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