Diamonds Are a Scam: How Marketing Fooled the World episode artwork

EPISODE · Apr 9, 2026 · 7 MIN

Diamonds Are a Scam: How Marketing Fooled the World

from Watchdog on Wall Street with Chris Markowski · host Finance, Investing, & Markets

LISTEN and SUBSCRIBE on:Apple Podcasts: https://podcasts.apple.com/us/podcast/watchdog-on-wall-street-with-chris-markowski/id570687608 Spotify: https://open.spotify.com/show/2PtgPvJvqc2gkpGIkNMR5i WATCH and SUBSCRIBE on:https://www.youtube.com/@WatchdogOnWallstreet/featured  Are diamonds really forever—or just one of the greatest marketing illusions ever created? This deep dive exposes how De Beers and a 1947 ad campaign transformed diamonds from rare luxury items into a cultural “must-have.” From the famous slogan “A Diamond Is Forever” to the two-month salary rule, discover how supply manipulation, advertising, and now lab-grown diamonds have shattered the myth of diamond value—and why prices are collapsing today.

Episode metadata supplied by the publisher feed · Published Apr 9, 2026

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