Did social media invent the 'super bloom'? episode artwork

EPISODE · Mar 2, 2026 · 10 MIN

Did social media invent the 'super bloom'?

from Crosscurrents · host KALW

Over the years you may have heard of the term “Super Bloom” from social media posts of people with vibrant fields of flowers behind them. But where did this term come from? Is it scientific? Or is it just a social media phenomenon? In 2019 KALW’s Marissa Ortega-Welch explored a few theories about the origins of this “super bloom” mania… and its impact.

Over the years you may have heard of the term “Super Bloom” from social media posts of people with vibrant fields of flowers behind them. But where did this term come from? Is it scientific? Or is it just a social media phenomenon? In 2019 KALW’s Marissa Ortega-Welch explored a few theories about the origins of this “super bloom” mania… and its impact.

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Did social media invent the 'super bloom'?

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How long is this episode of Crosscurrents?

This episode is 10 minutes long.

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This episode was published on March 2, 2026.

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Over the years you may have heard of the term “Super Bloom” from social media posts of people with vibrant fields of flowers behind them. But where did this term come from? Is it scientific? Or is it just a social media phenomenon? In 2019 KALW’s...

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