DIGG Gardens - Part 2: Where There’s Dirt, There’s Money episode artwork

EPISODE · Aug 27, 2025 · 12 MIN

DIGG Gardens - Part 2: Where There’s Dirt, There’s Money

from Vero Beach Podcast - Meet Your Neighbors. Support Local. ™ · host myverobeach.com

Send us Fan MailEver wonder what actually happens behind those Instagram-perfect garden center photos? Spencer from DIGG Gardens pulls back the curtain on the reality of running a thriving plant business where no two days are ever the same.The carefully planned workday that suddenly derails when equipment breaks down. The logistical nightmare of maintaining nearly 100 tires across trucks, trailers and equipment (averaging two flats weekly!). The complex web of relationships with multi-generational plant growers that Spencer has cultivated over 25+ years. These are the invisible foundations supporting the beautiful plants and peaceful atmosphere customers experience at DIGG Gardens.Spencer reveals industry insights few outsiders ever hear– like the grading system for plants (from "Florida fancy" to "industrial grade") and the strict specifications trees must meet for commercial installation. He shares his wisdom about balancing reliable "80% spinach" inventory with exciting new varieties, rather than chasing fleeting plant trends that could leave a business vulnerable when the next hot plant inevitably cools.Most powerfully, we discover how DIGG Gardens transcends being merely a retail space to become something deeply meaningful for the community. With Summer's thoughtfully curated gift shop featuring handmade, artisanal items, they've created an environment where people sometimes "break down and cry" from emotional connection– even visiting the shop for comfort after losing loved ones.Ready to see your local garden center through entirely new eyes? Listen now and never look at a plant shop the same way again. Follow @digggardens on Instagram and Facebook, and remember– it's three G's in a row!Presented by Killer Bee MarketingHelping local businesses in Vero Beach connect with their neighbors. Support the showSupport The ShowKeep It Local. Keep It GoingBe sure to connect with us on Instagram at @myverobeachdotcom

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DIGG Gardens - Part 2: Where There’s Dirt, There’s Money

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How long is this episode of Vero Beach Podcast - Meet Your Neighbors. Support Local. ™?

This episode is 12 minutes long.

When was this Vero Beach Podcast - Meet Your Neighbors. Support Local. ™ episode published?

This episode was published on August 27, 2025.

What is this episode about?

Send us Fan MailEver wonder what actually happens behind those Instagram-perfect garden center photos? Spencer from DIGG Gardens pulls back the curtain on the reality of running a thriving plant business where no two days are ever the same.The...

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