Digital Ad Spend, Content Personalization & SEO
from The Publisher Lab Hosted by The Publisher Lab
Tyler and Shelby talk about how digital ad spend is predicted to increase by 19% this year and how non-secure HTTP messages negatively affect user behavior and perception. They also discuss a new alliance of French publishers that are teaming together to build a unified login system and what digital publishers are doing to "personalize content." They end the show by going over some on-site SEO factors.
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How long is this episode of The Publisher Lab?
This episode is 22 minutes long.
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This episode was published on March 1, 2019.
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