EPISODE · Jun 25, 2019 · 46 MIN
Digital Deep Dive - Episode 4
from Digital Deep Dive - The Digital Marketing Podcast · host Luke Chapman
On this episode, we look at the latest releases from Google Ads, what happens when Spotify ads go wrong (and why you should create different ads for different platforms), plus we take a deep dive into re-engaging a stale email list. Relevant links from this episode: New Google My Business features Spotify introduces ad targeting by podcasts users engage with Exciting new ad formats from Google - including AR ads on YouTube, 3D display ads, and live-stream display ads WSJ uncovers a myriad of fake GMB listings Google testing carousel search ad format New features launched in Google ads mobile editor experience Google natively displaying timestamps on YouTube videos for relevant queries in the SERP As always, if you have any questions or would like to join us on a future episode, reach out to us on Twitter: Luke – @DigitalPeddler Lachlan – @LachlanKirkwood
What this episode covers
On this episode, we look at the latest releases from Google Ads, what happens when Spotify ads go wrong (and why you should create different ads for different platforms), plus we take a deep dive into re-engaging a stale email list. Relevant links from this episode: New Google My Business features Spotify introduces ad targeting by podcasts users engage with Exciting new ad formats from Google - including AR ads on YouTube, 3D display ads, and live-stream display ads WSJ uncovers a myriad of fake GMB listings Google testing carousel search ad format New features launched in Google ads mobile editor experience Google natively displaying timestamps on YouTube videos for relevant queries in the SERP As always, if you have any questions or would like to join us on a future episode, reach out to us on Twitter: Luke – @DigitalPeddler Lachlan – @LachlanKirkwood
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Digital Deep Dive - Episode 4
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