EPISODE · Jan 7, 2026 · 36 MIN
Digital Innovation That Delivers Impact | Nils Fonstad, Academic Research Fellow, MIT Center for Information Systems Research (CISR)
from The Brand Called You · host The Brand Called You
In this episode of The Brand Called You, MIT researcher Nils Fonstad unpacks digital innovation as a disciplined, impact-focused process. From end-user centricity to improvisation, modularity, and learning at scale, the conversation reveals how organizations can innovate without wasting resources—and turn digital from hype into measurable value.00:35- About Nils FonstadNils was educated at Cornell and MIT Sloan and earned his PhD from MIT.He has held senior research roles at INSEAD/eLab in Paris and MIT, publishing widely, including in Harvard Business Review.He co-founded the European CIO of the Year Awards with CIO Net and is currently based in Madrid.
What this episode covers
In this episode of The Brand Called You, MIT researcher Nils Fonstad unpacks digital innovation as a disciplined, impact-focused process. From end-user centricity to improvisation, modularity, and learning at scale, the conversation reveals how organizations can innovate without wasting resources—and turn digital from hype into measurable value.00:35- About Nils FonstadNils was educated at Cornell and MIT Sloan and earned his PhD from MIT.He has held senior research roles at INSEAD/eLab in Paris and MIT, publishing widely, including in Harvard Business Review.He co-founded the European CIO of the Year Awards with CIO Net and is currently based in Madrid.
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Digital Innovation That Delivers Impact | Nils Fonstad, Academic Research Fellow, MIT Center for Information Systems Research (CISR)
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