EPISODE · Apr 26, 2010 · 21 MIN
Digital Marketing Strategy Deep Dive with Jeremiah Owyang
from On the Record...Online · host Eric Schwartzman
How social media has caused the scope of marketing to expand inside organizations, why customer service needs to pay attention to customer influence, the concept of relinquishing oversight as a way of regaining control, aligning social media policy with business strategy and integrating social media into destination websites featuring Jeremiah Owyang. Digital Marketing…
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Digital Marketing Strategy Deep Dive with Jeremiah Owyang
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