Digital Marketing With Heart: Balancing Ethics & Effectiveness ft. Tifany Mazza

🌿 Welcome to another episode of the Plant Based On Fire pod! 🌿🌱 Today, Bryan interviews Tifany Mazza, founder of the Google Partner Certified digital marketing agency Tykio and the cruelty-free eCommerce business Not To Die For.🫀 Tifany shares her journey from a non-vegan marketer to a dedicated vegan entrepreneur, discussing the unique challenges and strategies involved in marketing vegan and cruelty-free products. 🌟She provides insights into ethical marketing practices, leveraging AI in digital marketing, and the importance of understanding customer needs. 🚀This episode is a treasure trove of knowledge for plant-based business owners looking to scale their ventures.🗣 In This Episode, We Cover:00:00 Introduction and Entrepreneurial Journey02:53 Navigating Digital Marketing for Plant-Based Brands06:01 Ethical Marketing and Product Selection09:00 The Impact of AI on Marketing Strategies11:06 Customer Discovery in Plant-Based Entrepreneurship13:55 Aspirations and Advice for Plant-Based Entrepreneurs✅ Don't Forget To: Like and Subscribe for more inspiring interviews.Share this video with your network of change-makers.Comment below with your thoughts.🔗 Useful Links: -Tykio: https://tykio.com/-Not To Die For: https://nottodiefor.us/📲 Join the Plant-Based On Fire community and connect with us today:>YouTube: https://www.youtube.com/@pbofpodcast>Facebook: https://www.facebook.com/pbofpodcast/>Instagram: https://www.instagram.com/pbofpodcast/>LinkedIn: https://www.linkedin.com/showcase/pbofpodcast/>TikTok: https://www.tiktok.com/@pbofpodcast>Twitter: https://twitter.com/pbofpodcast