Digital Niche Mastery: Leveraging Multi-Channel Funnels for Real Estate Success

Summary:In this episode, host Kevin Cahill interviews Jason Fishman, co-founder and CEO of Digital Mesh Agency, to break down data-driven marketing strategies for modern real estate professionals. Fishman introduces the "APE" model, which relies on strict metrics rather than assumptions to uncover highly profitable outlier audiences on unexpected platforms . Agents will learn how to transition from traditional long-form content to rapid-fire micro-video ads, safely leverage publisher handles for native advertising, and upload email lists for hyper-targeted lookalike campaigns on major ad networks .