Digital Trends October 2015: Drivers of the US$ 1 Trillion E-Commerce Market

The e-commerce market continues to grow, driven by increased global digital access. Both fixed and mobile internet penetration are rising rapidly, especially in emerging markets. In markets where e-commerce is relatively new, consumers are starting to understand the value, cost savings and speed of purchase available to them.Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.