Digitalisierung im Vertrieb

from Verkaufen an Geschäftskunden · host Stephan Heinrich

Die Digitalisierung im Vertrieb entscheidet wesentlich darüber mit, welche Unternehmen erfolgreich sind und welche nicht. Es ist zu beobachten, dass eine Kluft zwischen digitalen Champions und Nachzüglern entsteht. Unternehmen, die ihren Vertrieb digitalisieren, wachsen schneller und profitabler als Mitbewerber, die noch auf klassische Art und Weise agieren. Vor allem im Mittelstand wirkt sich diese Kluft im Moment stark auf die Zukunftsfähigkeit der Unternehmen aus. https://stephanheinrich.com/2022/04/18/digitalisierung-im-vertrieb/

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This episode was published on April 18, 2022.

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