Dim Sum Strategy (By Peter Wilken)

#ads Stream any unabridged audiobook of your choice with premium access by starting your trial on:https://booksreader.space/al-1959/Title: Dim Sum Strategy Author: Peter Wilken Narrator: Peter Wilken Format: mp3 Length: 10 hrs and 6 mins Release date: 04-04-24 Ratings: 5 out of 5 stars, 2 ratings Genres: Art Publisher's Summary: Dim Sum Strategy presents a carefully curated selection of proven strategic tools, with insights and anecdotes from three decades working with some of the world’s leading brands at the world’s top agencies. The book is structured to follow the author’s proven Brand Centered Management™ process, with a smattering of different “tools” split into four parts: Discovery, Definition, Direction, and Delivery. Each tool is presented in bite-sized, standalone chunks; you can listen to the book in stepwise fashion or cherry-pick in whatever order you wish—just like a dim sum meal.