Direct Primary Care’s Inflection Point: What HR1 Within the "One Big Beautiful Bill" Means for Physicians and Patients

Today’s episode is one of the most important conversations we’ve had on My DPC Story. As of July 4th, we are standing at a true inflection point for Direct Primary Care—and for every physician, employer, broker, advocate and patient who believes primary care should be personal, accessible, and free from insurance middlemen.In this special session, I’m joined by Jay Keese, Executive Director of the Direct Primary Care Coalition, who has spent more than a decade at the front lines in Washington, DC. Together, we break down what HR 1—the major tax bill signed into law this year—actually means for DPC. This includes:The historic win: HSAs are now fully compatible with Direct Primary Care for the first time ever.What patients can do starting January 1: Use tax-free HSA dollars to pay for DPC memberships without losing HSA eligibility.How this changes the landscape: New opportunities with employers, brokers, high-deductible plans, and even ACA bronze/catastrophic plans.What stays the same, what’s evolving, and what rulemaking from the IRS will finalize.What’s coming next: How DPC can scale responsibly and sustainably as demand accelerates.If you’ve ever wondered how policy actually becomes reality—or what the future of DPC looks like on a national scale—you’ll want to listen closely. This episode is equal parts celebration, clarification, and a roadmap for what comes next.Meet the My DPC Story team at DPC Summit NOLA! Summit bundles are live: HERE the Physician Owner's PlannerThe "insurance is not healthcare" teeA digital tool bundle for your practice A website reviewA 50% off our $350 Patient Explainer VideoPlus a chance to win an hour with Dr. Concepcion.  Cooperative of American Physicians or CAP. Learn more about the medical malpractice company used by Dr. Maryal Concepcion since 2021 at capphysicians.com or by calling 800-356-5672.Guava Health. A premium patient experience, pulling data from EHRs and wearables, helping  see the full picture and uncover root causes to deliver personalized care. ZION HealthShare. Get peace of mind for major medical events without going back into the insurance maze. Support the showGET your FREE MONTHLY BUSINESS TOOL DOWNLOADBecome A My DPC Story PATREON MEMBER! SPONSOR THE PODMy DPC Story VOICEMAIL! DPC SWAG!FACEBOOK * INSTAGRAM * LinkedIn * TWITTER * TIKTOK * YouTube