DIRECT RESPONSE MARKETING

We had a great time on our live interview session with John Dwyer talking about DIRECT RESPONSE MARKETING.John Dwyer is the owner of the Institute Of Wow, a Direct Response Marketing Company that provides businesses with highly creative customer attraction concepts.Known as “JD”, this guy is a marketing enigma, an ideas guru who thinks WAY outside the box. He’s also the guy who scored the massive marketing coup of convincing Jerry Seinfeld to promote a bank down-under!JD will leave the audience spellbound with the “behind-the-scenes” story of how this deal was done & what it was like to work with Jerry Seinfeld for 3 years.John shared a wealth of information about:-what his business is & what services he provides to businesses;-what “Direct-Response Marketing” is and what makes it different from general marketing strategies;-what kind of businesses should consider “Direct-Response Marketing”;-if there is a proven formula for “Direct-Response Marketing”;-if there are specific industries that the “PROBLEM/SOLUTION” formula is more suitable for; and-so much more!If you are not connected with me on my FB page, please connect at https://www.facebook.com/naifproductions or on LinkedIn @annettenaif.Connect with John Dwyer:Website: https://theinstituteofwow.com/Linkedin: https://www.linkedin.com/in/instituteofwow/Facebook: https://www.facebook.com/theinstituteofwowConnect with Annette Naif:Website: https://www.naifproductions.com/​Facebook: https://www.facebook.com/naifproductions/LinkedIn: https://www.linkedin.com/in/annettenaif/Event Planners Society Facebook Group: https://www.facebook.com/groups/eventplannerssocietyCheers!Annette