Dirty washing: when sustainability claims in advertising aren't so clean, with Nicola Wilks

In episode 8 of this season we discuss the food industry's role in green washing, health washing, and welfare washing.  Nicola Wilks from Adfree Cities describes how advertising seeks to influence our eating habits and planetary health choices, and why we'd probably be better off making choices without adverts. We also hear how cities in the Netherlands want to promote plant-based diets, and on this basis have recently taken steps to level the food industry playing field with a ban on outdoor advertisements for meat.To find out more about Adfree Cities and their campaigns:https://adfreecities.org.uk/If you'd like to support our work and be part of a growing community of like-minded people working towards creating a healthier and more sustainable future please join the Plant-Based Health Professionals UK following the link below:https://plantbasedhealthprofessionals.com/membershipYou don't have to be a health care professional to join, but by doing so you’re not only supporting our work, you'll be improving your own health;  with membership starting from as little as £15 a year, join us now and be part of the change you want to see.And please consider leaving a review,  it helps more people discover the podcast and supports our mission to share evidence-based nutrition.References:https://static1.squarespace.com/static/5ebd0080238e863d04911b51/t/5fbfcb1408845d09248d4e6e/1606404891491/Advertising%E2%80%99s+role+in+climate+and+ecological+degradation.pdfhttps://cdn.bitebackmedia.com/media/documents/Bite_Back_Report_Fuel_Us_Dont_Fool_Us_Advertising.pdfhttps://adfreecities.org.uk/https://changingmarkets.org/report/the-new-merchants-of-doubt-how-big-meat-and-dairy-avoid-climate-action/https://adfreecities.org.uk/explore-harmful-advertising/end-meat-advertising/https://adfreecities.org.uk/wp-content/uploads/2023/10/The-cows-arent-laughing_Adfree-Cities_Oct-2023_Final.pdfhttps://www.asa.org.uk/rulings/assured-food-standards-a23-1199608-assured-food-standards.html