Discover Your Superpower: Dr. Christiane Schroeter on TEDx, Lead Magnets & Authority

In this power-packed episode of The Amazing Authorities Podcast, host Mitch Carson sits down with Dr. Christiane Schroeter—marketing and entrepreneurship professor from San Luis Obispo, multi-book author, fitness instructor, and top-ranked podcaster. She shares how “petite practices” (small, consistent actions) fuel big outcomes across publishing, podcasting, and thought leadership.Fresh off her TEDx debut, Christiane breaks down how to turn credibility moments into business assets. Inside her newest book, Discover Your Superpower, she shows readers how to design a “product offer tree,” build authentic lead magnets, and move audiences from first touch to premium offers—complete with QR codes that point to podcast episodes and resources. She also reveals how she uses an Amazon affiliate store—ethically—to extend value and monetize without losing trust.Christiane also unpacks the rise of her show Happy, Healthy Hustle—from launch to top 1% globally—and why joy (not hacks) is the ultimate growth strategy.You’ll learn:How to design lead magnets that actually solve problems—and where they sit in your funnelWays to turn a book into a full customer journey using QR codes, checklists, and podcastsAn ethical approach to affiliate monetization that keeps audience trustThe “petite practice” method for producing consistently—without burnoutHow to leverage a TEDx talk for authority, leads, and long-term opportunitiesIf you’re building authority as a creator, coach, or founder, this episode is your blueprint for turning small daily actions into a powerful brand—and real revenue.Top 1% podcaster, #1 Amazon bestselling author, and business coach empowering entrepreneurs to take bold steps, master "Petite Practices," and create extraordinary results.You can find Christiane Schroeter here:https://facebook.com/doctorchristianehttps://www.pinterest.com/doctorchristiane/https://www.youtube.com/@doctor.christianehttps://instagram.com/doctor.christianehttps://linkedin.com/in/christianeschroeter/https://www.tiktok.com/@hello.happy.nesthttps://www.threads.net/@doctor.christianehttps://open.spotify.com/playlist/1StxXZwOlq6sY0hNATqa5D?si=_Cy0jJ2rTPWD913Bj1eirwhttps://doctorchristiane.com/Don't forget to check out:https://hellohappynest.thrivecart.com/pitching-podcast-video/?coupon=PODCASTMOM---------- If you like this episode, don't forget to check the following links: You can schedule a strategy call with me using this link: https://www.getinterviewedguaranteed.com/meetwithmitch⁠⁠ If you want to be a podcast guest, you can apply here: https://www.getinterviewedguaranteed.com/podcastguest You can find me here:https://www.mitchcarson.com/⁠⁠ https://www.facebook.com/MitchCarsonOfficial/⁠⁠https://www.instagram.com/mitchcarsonofficial/⁠⁠https://www.twitter.com/MCarsonOfficial/⁠⁠https://www.linkedin.com/in/mitchcarsoninstantcelebrity/⁠⁠https://www.youtube.com/@MitchCarsonOfficial⁠⁠ My Amazon Book Links:The Amazing Authors of Singapore: https://a.co/d/cp9KjC1The Silent Salesmen: https://a.co/d/b4eqa2D If you're serious about publishing and selling more books on Amazon, you need the right data.That’s why I use Publisher Rocket—it’s like having a book marketing expert in your pocket:https://mitchauthor--rocket.thrivecart.com/publisher-rocket-mitch-author/5e8f51fc1dd46/