Discovering Your Customers

Hear hosts Tim Ryan and Zack Miller chat with Ethan Halfhide, Founder at CustomerDiscovery.co. Is there a better way to find your customers? Ethan Halfhide believes so. So what's the secret?   This week hosts Tim Ryan and Zack Miller sit down with Ethan Halfhide, Founder at CustomerDiscovery.co, to discuss the importance of prioritizing good energy over profits, tips on working through adversity and how to validate a lean startup. Tim Ryan is the Executive Director of StartWheel, an organization dedicated to connecting entrepreneurs with resources in Hampton Roads. Learn more at: https://www.startwheel.org   Zack Miller is a serial entrepreneur and recent author of his new book Anomaly, a guide on how to differentiate yourself and your business from the crowd. Learn more at: https://www.zackmillersays.com   Enjoy what you hear? Listen to the Fervent Four Show LIVE every Thursday at 11AM. Live: https://www.startwheel.org/live/   Past Episodes: https://www.startwheel.org/fervent-fo...   Show notes: 0:00 Introducing Ethan Halfhide + What is CustomerDiscovery.co Learn more at: https://www.customerdiscovery.co/about Books Mentioned: The Dip: https://www.sethgodin.com The Wim Hof Method: https://www.wimhofmethod.com/the-wim-... Greenlights: https://greenlights.com Play Nice But Win: https://www.amazon.com/Play-Nice-But-... venture deals: https://www.venturedeals.com   17:10 Ethan Halfhide's entrepreneurial journey + The power of curiosity Andrew Huberman: https://hubermanlab.com The ONE Thing: https://www.amazon.com/ONE-Thing-Surp...   31:03 Zack shares his fitness story + Why you should go to startup events   42:20 How to learn more about entrepreneurship + Discussing customer discovery & validation The Startup Owner's Manual: https://steveblank.com/startup-owners...   53:14 The key to product market fit + The pros & cons of equity crowdfunding Product/Market fit Survey: https://pmfsurvey.com   About Ethan Halfhide and CustomerDisocvery.co "Ethan is an experienced product manager with a demonstrated history of working in the software industry. Ethan is skilled in Lean Product Development, Business Strategy, Design, and Growth. Strong product expert with previous founder experience.   Customer Discovery is a two sided platform connecting early stage startups to early tech adopters for data driven idea validation and product iteration. Our priority is to connect early stage founders with early adopters for idea validation and user testing. We understand that your time is best spent on your product, which is why we find, recruit, and screen your target users for you. Once ready, you conduct a Customer Discovery interview through our platform to validate your idea or gain insights to iterate your current build." Learn more at: https://www.customerdiscovery.co/about   The Fervent Four Show: Did you know that only 4% of businesses hit $1M in revenue? Tim Ryan and Zack Miller are the creators of The Fervent Four Show, designed to help you get there. Check them out on Facebook Live every Thursday at 11 AM. Listen here: Live: https://www.startwheel.org/live/   Past Episodes: https://www.startwheel.org/fervent-fo...   Social Media: Ethan Halfhide https://www.customerdiscovery.co/ Twitter: @ethan_half (https://twitter.com/ethan_half) LinkedIn: https://www.linkedin.com/in/ethan-hal...   Tim Ryan https://www.startwheel.org Twitter (personal): @ryantnt (https://twitter.com/ryantnt) Twitter: @StartWheel (https://twitter.com/StartWheel) LinkedIn: https://www.linkedin.com/company/star... Facebook: https://www.facebook.com/StartWheel Zack Miller https://www.zackmillersays.com Twitter: @zackmillersays (https://twitter.com/zackmillersays) Facebook: https://www.facebook.com/zackmillersays   Thanks to our Sponsors: The Hampton Roads Small Business Development Center – http://www.hrsbdc.org/en/ StartWheel – https://www.startwheel.org