Disney Star's and the world’s largest sports market: A deep dive into India

For this edition of the StreamTime Podcast co-hosts Nick Meacham and Chris Stone are joined by Sanjog Gupta, head of sports, Disney Star. Gupta provides an in-depth look into the evolving Indian marketplace and the incredible growth of the IPL. What is the scale of the Indian sports industry? - (4:50) How has the Indian marketplace evolved over the last decade? - (18:44) How do regional sports networks in India compare to the US? - (26:48) How Disney Star scaled its subscriber base and tech capabilities? - (30:40) How does the IPL impact the broader Disney Star strategy? (37:42) What were the considerations around decisions such as not pursuing the IPL digital rights and the strategic role of free-to-air? (45:06) What are the opportunities for international sports properties looking to enter India? - (56:50)