Dispelling the Myths about Major Gifts

There are many myths about major gifts out there that impede the growth of major gift programs.  In fact, in Richard and Jeff's new book, It’s Not JUST About the Donor, they start out one by one dispelling the myths that they’ve heard from non-profit leaders over the years. In today's episode, Richard and Jeff talk about a few of these myths that, unless we bring them to light,  either they have hurt or will certainly hurt your major gift program. Join them for a lively discussion and an opportunity to get this new book!