Disposable bike economy with Erik Bronsvoort

Winter is coming, and so is new winter riding gear. Nerd Alert this week kicks off with a discussion about the new Assos winter jacket that retails at $725 USD (0:03:40) as well as Rapha's new Windproof Explore Pullover sweater (0:13:10). There are more and more companies adopting environmentally sustainable methods, like Trek's new packaging for their Marlin hardtail. (0:19:10). James chats with Erik Bronsvoort, author of "From Marginal Gains to a Circular Revolution: A practical guide to creating a circular cycling economy", about the environmental impact of bicycle production (0:23:35). The Nerds discuss the "platform model" of Bronsvoort's, and how the bike industry used to be before full bike build options were the norm (0:53:20). Would a leasing model work? Ending the podcast on an up-beat note Zach, and the rest of the Nerds, answer listener questions for the ongoing "Ask a Mechanic" segment (1:09:30). Remortgage the house: Assos launches new winter collection with a $725 jacket Rapha's new windproof Explore Pullover is for riding and not riding, maybe both Trek heads down the road of sustainable packaging "From Marginal Gains to a Circular Revolution: A practical guide to creating a circular cycling economy" by Erik Bronsvoort