Disruption and reinvention in the automotive sector: Is Jaguar Land Rover (JLR) missing the mark?

As depicted in the thumbnail Jaguar is in the process of the developing a new car, coupled with a new production platform oh, and by the way, coupled with a reinvention of the company Jaguar Land Rover. In the promotion of this new car Jaguar has attracted the wrath of many, the support of few. In this podcast we look for, and find a deeper purpose in the advertisement. At the end of the day its meaning goes right to the heart of two alternatives - should we close the Jaguar business altogether, or should we fight. The JLR board chose the latter and demonstrated their support by signing off with a GBP 15 Billion, 5 year investment. That decision required JLR to close two production plants for at least half of that time. This video provides insight into the strategic thinking behind the decision, the exploration of the topic aims to answer the primary question "Can Jaguar deliver the intended outcomes from the somewhat vague promise made in the ad?" For those who have no seen the ad, a 30 second version can be viewed on You Tube here: https://youtu.be/rLtFIrqhfng?si=uDjFLujS5JyXzT42 .From the CSOsandbox Podcast Channel, The CFO Strategy Brief delivers focused, strategy‑led conversations for CFOs, CEOs and senior executives working at the intersection of finance, business strategy and organisational design. Each episode examines how modern CFOs connect capital allocation, digital transformation and risk intelligence to long‑term corporate purpose and enterprise‑wide outcomes.image.jpgWe explore how to design and govern strategy systems that turn complex realities into clear, forward‑looking choices – from funding growth and reshaping operating models to leading transformation in volatile conditions. The podcast sits within a broader strategic intelligence ecosystem that links executive education, research and analytics for CFOs and corporate leaders.Insights are powered by the Stratāgaia Power BI app and informed by the books Corporate Strategy (Remastered) I & II and Corporation of the Future (Routledge). Learn more at www.smiknowledge.com, connect with our strategic intelligence and learning platforms via www.phsandl.com, or explore the full episode library at https://csosandbox.buzzsprout.com.