Disruptive FM Episode 55: The Cult of Innovation, KPIs Kill Taking Chances, Advertising Week NYC 2016 Preview episode artwork

EPISODE · Sep 9, 2016 · 32 MIN

Disruptive FM Episode 55: The Cult of Innovation, KPIs Kill Taking Chances, Advertising Week NYC 2016 Preview

from Disruptive FM · host Geoffrey Colon

On the latest episode of the marketing podcast for eccentric minds we discuss three topics:1. The cult of innovation. How do you build it at your organization? What happens when it all dries up because you have nothing new left to solve?2. Do KPIs kill taking chances in marketing? How to prevent finding the future.3. Advertising Week New York preview. The four essential panels over the four days you need to attend.All that and more on another episode of Disruptive FM.Geoffrey Colon, the host and producer of Disruptive FM is a communications designer at Microsoft and author of the book "Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal" out now on hardcover, Kindle and audio on AMACOM Books.For more info follow us on Twitter @DisruptiveFM or go to http://geoffreycolon.net

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