Ditching Buzzwords, What is Selling with Your Authentic Self? - Brent Keltner, CEO, WinAnalytics

Summary:Brent Keltner is the President at Winalytics - company using a unique software-enabled services model to help clients achieve their top growth potential by consistently positioning and qualifying around buyer at each phase of the buyer journey. Brent created Winalytics’ value-driven growth methodology and has positioned the company as the market leader for repeatable revenue solutions. Winalytics works with growth-stage to enterprise customers in a range of industries, including the education, human capital, SaaS, business operations, retail and marketing communications sectors.Before starting Winalytics, Brent was a revenue leader in both early-stage and enterprise companies where he successfully scaled growth. He began his career as a Ph.D. social scientist and qualitative researcher at Stanford University and the RAND Corporation.Key moments:01:51 - Authenticity and integrity in sales10:50 - Buyers really close deals12:30 - Authentic buyer journey21:00 - Revenue acceleration framework32:09 - Good selling is good questioning28:37 - Experience is not a predictor of successConnect with Brent!LinkedINConnect with Us!LinkedIN: Website: