Ditching Profit for Prosperity: How to Build a Long-Term Institution with Griffith University Professor, Nick Barter - Episode 4

This week’s podcast guest is one whose biggest pivot was finding a way for businesses to better fulfil their potential, but shifting from the corporate world to academia - Griffith University’s, Nick Barter.Nick talks Dave through the need for narrative and purpose beyond profit, bringing emotion into decision-making, and why your demography is your destiny.This episode covers:Professor Nick Barter's career journey from business to academia, driven by his desire for long-term value creationThe importance of an organisation's narrative and purpose beyond pure profitIncorporating emotional and purpose-driven decision-making in business, and where it often competes with more technical solutionsGenerational changes in decision-making based on our growing need for long-term sustainabilityNick Barterhttps://www.linkedin.com/in/nick-barter-a50775/Griffith University https://www.linkedin.com/school/griffith-university/Connect with Dave Allen: https://www.linkedin.com/in/daveallenbrandpie/Learn more about Brandpie: https://www.brandpie.com/https://www.linkedin.com/company/brandpie/