EPISODE · Apr 3, 2019 · 40 MIN
DJ UZO x NAIT JONES x CURRENT GLOBAL x INNOVATION MANSION x SXSW x FORBES
from DJ UZO · host DJ UZO
Forbes August 2019 Update: These Were The Best Experiential Retail Activations During SXSW - Tina Mulqueen Regular, Low-Impact Activation Strengthens Long Term Brand Engagement Later I headed over to the so-called Innovation Mansion, sponsored by Current Global, which featured multiple marketing activations in a swanky, tech-enabled home. Leveraging an aspirational environment to attract retail influencers, the Mansion touted a two-day lineup of high profile speakers, and an exclusive nightlife scene complete with a heated outdoor pool, guest celebrity chefs, and surprise DJ appearances. Attendees got personalized experiences with brands like Charlotte Tilbury and freebies from a smart vending machine powered by SocialVend. Among those vended freebies was jewelry by designer Kendra Scott, and it’s not the first time I’ve encountered their brand this way. At events like these, Kendra Scott has activated with enough frequency to deepen relationships with their customers and facilitate brand recognition without being aggressive about it. Mar 28, 2019, 12:28pm Forbes Article: https://www.forbes.com/sites/tinamulqueen/2019/03/28/these-were-the-best-experiential-retail-activations-during-sxsw MARCH 2019 March 2019 is an epic year! It has been a blessing and I am filled with gratitude! Thank you Current Global for creating an amazing series of events during SXSW and INNOVATION MANSION was a blessing! So much knowledge and so much power have been shared during such an amazing experience! Liz & Grace you guys are the best! Nait Jones, the man with the best moves and vibes 4ALLOFIT! It was a blessing to meet my Nigerian Brother and it all came from the power of music! Share love & Positive vibes! <3 Thank you all for being part of such an amazing experience! AFROBEAT - CONNECTING PEOPLE! www.DJUZO.com ------- www.thecurrentdaily.com What an epic time we’ve had at SXSW at the Innovation Mansion. From workouts to wellness, keynote talks, tech showcases, beauty experiences, all you can eat tacos, CBD beverages, a pizza pool party, and more, we’ve hung out with the world’s most innovative companies, and ended this year at SXSW on a high! Full recap: www.thecurrentdaily.com #innovationmansion #sxsw #sxsw2019 #technology #innovation #future #retailtech #fashiontech #networking #technetworking #poolparty #winning #currentglobal
What this episode covers
Forbes August 2019 Update: These Were The Best Experiential Retail Activations During SXSW - Tina Mulqueen Regular, Low-Impact Activation Strengthens Long Term Brand Engagement Later I headed over to the so-called Innovation Mansion, sponsored by Current Global, which featured multiple marketing activations in a swanky, tech-enabled home. Leveraging an aspirational environment to attract retail influencers, the Mansion touted a two-day lineup of high profile speakers, and an exclusive nightlife scene complete with a heated outdoor pool, guest celebrity chefs, and surprise DJ appearances. Attendees got personalized experiences with brands like Charlotte Tilbury and freebies from a smart vending machine powered by SocialVend. Among those vended freebies was jewelry by designer Kendra Scott, and it’s not the first time I’ve encountered their brand this way. At events like these, Kendra Scott has activated with enough frequency to deepen relationships with their customers and facilitate brand recognition without being aggressive about it. Mar 28, 2019, 12:28pm Forbes Article: https://www.forbes.com/sites/tinamulqueen/2019/03/28/these-were-the-best-experiential-retail-activations-during-sxsw MARCH 2019 March 2019 is an epic year! It has been a blessing and I am filled with gratitude! Thank you Current Global for creating an amazing series of events during SXSW and INNOVATION MANSION was a blessing! So much knowledge and so much power have been shared during such an amazing experience! Liz & Grace you guys are the best! Nait Jones, the man with the best moves and vibes 4ALLOFIT! It was a blessing to meet my Nigerian Brother and it all came from the power of music! Share love & Positive vibes! <3 Thank you all for being part of such an amazing experience! AFROBEAT - CONNECTING PEOPLE! www.DJUZO.com ------- www.thecurrentdaily.com What an epic time we’ve had at SXSW at the Innovation Mansion. From workouts to wellness, keynote talks, tech showcases, beauty experiences, all you can eat tacos, CBD beverages, a pizza pool party, and more, we’ve hung out with the world’s most innovative companies, and ended this year at SXSW on a high! Full recap: www.thecurrentdaily.com #innovationmansion #sxsw #sxsw2019 #technology #innovation #future #retailtech #fashiontech #networking #technetworking #poolparty #winning #currentglobal
NOW PLAYING
DJ UZO x NAIT JONES x CURRENT GLOBAL x INNOVATION MANSION x SXSW x FORBES
No transcript for this episode yet
Similar Episodes
Dec 9, 2025 ·53m
Oct 30, 2025 ·38m
Oct 30, 2025 ·95m
Oct 30, 2025 ·61m
Oct 30, 2025 ·49m
Oct 30, 2025 ·38m