DMR #1: John Lee Dumas – Is podcasting really worth it?

David: What has been the biggest positive change in podcasting over the past 2 years? What’s the best piece of digital marketing advice that you’ve ever received and what do you think is going to be the biggest change in podcasting over the next 2 years? Those are just 3 of the questions that I’m going to be asking today’s special guest, John Lee Dumas. John, good to have you on DMR. John: David, I am stoked to be here and with those questions I am prepared to ignite my friends! David: Wonderful. John Lee Dumas is the founder and host of Entrepreneur on Fire, a top ranked podcast being the best in iTunes 2013. John interviews today’s most inspiring and successful entrepreneurs 7 days a week and has been featured in both Time and Inc. Magazine and is founder of Podcaster’s Paradise - a community where podcasters can create, grow and monetize their podcasts. Entrepreneur on Fire generates over 550,000 unique downloads a month with past guests such as Seth Godin, Tim Ferriss, Barbara Corcoran, Gary Vaynerchuk, and Guy Kawasaki. Recaps of the 650+ episodes and much more can be found at EOFire.com. John, you’ve been recognized as one of the industry leading experts in podcasting as a business. What do you think has been the biggest positive change in podcasting over the past 2 years since you got started? John: Without a doubt David, it has been the majority of the population utilizing smartphones. It has been such a game changer when we went from 49% to 51% of people actually having a computer in their pocket, literally 24 hours a day, 7 days a week. They can whip it out, they can listen to Entrepreneur On Fire, they can listen to your show and it’s streaming and it’s on demand. Biggest game changer that I’ve seen.