Do Marketers Need a Personal Brand? (with Carmen Vicente)

If you’re working in marketing or social, these days, it often feels like you’re expected to show up publicly, build an audience, and have a point of view of your own.So when did that happen? And is it actually required?This week, Chris Savage sits down with Carmen Vicente, Content and Social Lead at Slate who’s done both—led content strategy for brands and showed up as a creator in her own right.Together, they unpack:Why personal accounts now outperform company channelsWhat you learn when you’re the one hitting publishAnd the real tradeoffs that come with being more visible onlineThey also explore how algorithms—not just culture—are driving this shift—and why this might be less about personal preference and more about how the system works today.If you’ve ever wondered whether you need to start building a personal brand, this episode is for you.Links to learn more:Follow Carmen on LinkedInFollow Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify