Do We Need More Visual Designers?

In this episode we explore the other side of design, the parts that don't get talked about nearly enough. We discuss overlooked areas like wayfinding, technical illustration, agricultural branding, pharmaceutical packaging and service design. We ask why design in Nigeria and across Africa is so often reduced to logos, branding and digital interfaces, when design can also shape systems, processes, environments and entire experiences. We also explore the service design gap, and how designers can evolve as AI changes the industry, and whether the answer lies in finding new niches. And, of course, we end up asking the bigger question: what actually makes someone a designer?Chapters(00:00) Intro (00:14) Product Thumbs Up & Thumbs Down (07:56) The Design Niches We Don’t Talk About (10:08) What Does It Mean to Be a Designer? (14:00) Wayfinding & Designing Experiences (19:58) Why Are These Design Areas So Overlooked? (27:20) The Service Design Gap in Nigeria (35:04) What Exactly Is Service Design? (37:23) Copying vs. Adapting Solutions for Africa (45:41) Finding Your Niche in an Oversaturated Industry (50:47) How Do Designers Evolve With the Times? (54:32) Specialization vs. Being a Multidisciplinary Designer (58:31) Again what Makes Someone a Designer? (1:04:58) What Is Design? (1:08:41) Finding the Unsaturated Parts of Design (1:10:59) Social Media Gist: The GoLemon Story (1:14:04) Outro