Do We Need to Worry About Keywords Anymore? (EP69)

I heard someone say SEO is dead. Again. People have been saying this for years. They've also been saying email is dead. For years. Now I'm hearing, keywords don't matter anymore. I call bullshit. Because I've seen clients get traffic on keywords that tools would say there is nobody searching for it. If people are searching using different tools or apps, for example, using perplexity, google search, Instagram, some even say TikTok… do we need to worry about keywords anymore?Enjoy the episode!👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 https://compassdigitalstrategies.com/digital-marketing-services/marketing-energy-matrix/🧰 I love me a good digital marketing tool. This week’s recommended tool is Google Alerts. A good old fashioned email alert on any phrases you want to keep track of. I have one on my name and my business name. I can keep an eye on competitors or industry terms.Peek inside my toolbox for all my tools.🎧 This week’s recommended podcast episode is 400+ Website in a Day Clients on the Web Design Business podcast with Josh Hall.He interviewed Bailey Collings of Honey Wave Creative and as a business owner, I was in awe at how much she has accomplished with her business. Hearing how she pulls off when many web designers and many industries would claim isn't possible, is inspiring. She is an example of how most of us are waaaaay overthinking things.Visit Episodes I Like Playlist for other recommended episodes I've enjoyed.🗞️ Like newsletters? Digital Marketing TakeawayAbout This ShowSmall Business Sweet Spot is a podcast show created by Compass Digital Strategies LLC. Founder, Barb Davids, wanted to create a show that was more direct and to the point around topics that improve our small businesses and personal lives. A self-professed podcast junkie, she listens to a variety of shows on her runs and road trips.Compass Digital Strategies is for people who are tired of their website being the thing that stresses them out. Around here, it gets simpler. We’re not here to add more to your plate. This is about having someone who sees what you’re dealing with and helps you sort it out. Clearly. Personally. In a way that doesn’t make you want to pull your hair out.