EPISODE · Aug 29, 2025 · 11 MIN
Do You Really Need Social Media to Grow Your Business? [Episode 48]
from CozyPreneur Podcast with Stacy Braga · host Stacy
After leaving social media, Stacy got plenty of feedback and plenty of questions. In this episode, she breaks down whether you actually need social media to run a profitable business, what to do instead, and why strategy matters more than platforms.If you’ve been tempted to log off (or just wonder what life could look like without posting daily), this one’s for you.Episode Highlights:00:00 – The unsolicited opinions came rolling in: Why Stacy recorded this episode and what people said when she left Instagram01:18 – Do you really need social media?: The short answer, and what your strategy needs instead02:30 – The three pieces your marketing funnel must have: Visibility, nurture, and sales04:45 – Building relationships without posting every day: What worked for Stacy (and how you can adapt it)06:05 – Why social speeds things up — but isn’t the only option: What to consider before stepping away07:45 – If it’s not working, ask why: What to reflect on before blaming the platform09:15 – Where to focus if you’re done with social: Stacy’s go-to strategies for visibility and connection10:30 – Final thoughts and encouragement: Relationships grow your business — not algorithmsAbout the Host:Stacy Braga helps online business owners and small local businesses clarify their message and connect with the right people through strategic, story-driven copy. With a background in education and marketing, she knows how to turn messy ideas into messaging that feels good and gets results.→ Work with StacyConnect with Stacy:Website: stacybragacopy.comPodcast Credits:Edited by Chelsea Koenigsknecht of KC Virtual | @kc_virtualMusic by Teodholina via Pixabay
What this episode covers
After leaving social media, Stacy got plenty of feedback and plenty of questions. In this episode, she breaks down whether you actually need social media to run a profitable business, what to do instead, and why strategy matters more than platforms.If you’ve been tempted to log off (or just wonder what life could look like without posting daily), this one’s for you.Episode Highlights:00:00 – The unsolicited opinions came rolling in: Why Stacy recorded this episode and what people said when she left Instagram01:18 – Do you really need social media?: The short answer, and what your strategy needs instead02:30 – The three pieces your marketing funnel must have: Visibility, nurture, and sales04:45 – Building relationships without posting every day: What worked for Stacy (and how you can adapt it)06:05 – Why social speeds things up — but isn’t the only option: What to consider before stepping away07:45 – If it’s not working, ask why: What to reflect on before blaming the platform09:15 – Where to focus if you’re done with social: Stacy’s go-to strategies for visibility and connection10:30 – Final thoughts and encouragement: Relationships grow your business — not algorithmsAbout the Host:Stacy Braga helps online business owners and small local businesses clarify their message and connect with the right people through strategic, story-driven copy. With a background in education and marketing, she knows how to turn messy ideas into messaging that feels good and gets results.→ Work with StacyConnect with Stacy:Website: stacybragacopy.comPodcast Credits:Edited by Chelsea Koenigsknecht of KC Virtual | @kc_virtualMusic by Teodholina via Pixabay
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Do You Really Need Social Media to Grow Your Business? [Episode 48]
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