Do You Understand Your Persona? With Justin Otley, VP of Global Sales Development at Talkdesk episode artwork

EPISODE · Apr 10, 2024 · 25 MIN

Do You Understand Your Persona? With Justin Otley, VP of Global Sales Development at Talkdesk

from Sales Signals

On this episode of Beyond The Sales Floor, Morgan sits down with Justin Otley, VP of Global Sales Development at Talkdesk. If there’s one thing you should takeaway from this episode, is that the key to scaling your outbound model, doesn’t start with product messaging. Instead it starts with the persona. Plus, Justin shares how he’s been using ChatGPT to create a buyer matrix within different personas too! Tune in for all the insights. 

Episode metadata supplied by the publisher feed · Published Apr 10, 2024

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Do You Understand Your Persona? With Justin Otley, VP of Global Sales Development at Talkdesk

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