Does your personal brand pre-qualify leads for you? If not, watch this

In this episode of the Yorkshire Business Podcast, Chloe sits down with Charley Whitehead, Marketing Manager at Example Marketing, to talk all things personal brand, and why it should be doing far more heavy lifting in your business than you think.The big question:Does your personal brand pre-qualify leads for you?Because if it doesn’t… you might be doing it wrong.We get into what a personal brand actually is (and what it definitely isn’t). Moving beyond performative authenticity and “just showing up online”, this conversation explores how a strong personal brand compounds over time, not just generating leads, but attracting the right ones.We talk about:what a personal brand really is (without the fluff)the difference between a personal brand and a business brandwhere founders get lost trying to build bothhow personal branding can pre-qualify leads before a conversation even happensthe real barriers that stop people getting startedAnd yes… we also talk about Norman the dog, who has somehow taken over Charley’s personal brand.If you’re building a business and wondering whether your personal brand is actually working for you, this is worth your time.#PersonalBrand #MarketingStrategy #LeadGeneration #FounderLife #BusinessGrowth #YorkshireBusinessPodcast #ContentMarketing #Entrepreneurship