Doing More with Less in LinkedIn Advertising

What this episode covers

We sit down with our friend and colleague Tuna Baysal, who in past years has generated over €10 million in pipeline value and is a LinkedIn Certified Marketing Expert who's spent € millions in ad spend for B2B companies. Our very first podcast episode of 'Brand New' by Klickbait Agency - this episode's theme, brand activation and digital marketing! If you've ever asked yourself: - What are the biggest mistakes people are making with LinkedIn advertising? - How can you do more with fewer resources? - How can you leverage LinkedIn as your strongest growth enabler? This is for you! ------- 0:00 Intro to Tuna & Linkedin Marketing 5:03 Certified LinkedIn Marketing Expert 8:43 Latest Trend: Thought Leader Ads 10:10 Intro to Full Funnel Marketing Approach 16:19 Demand Capture & Demand Generation 22:33 Tracking 29:45 The Right Content Mix 34:29 Focussing Beyond Lead Generation 40:59 Creating Awareness across departments 43:30 Successful Full Funnel Marketing & Sales 45:47 Attribution Software 50:50 Full Funnel checklist 55:05 When to invest in Quality Content 56:55 AI Tools 1:04:07 Blitz Q&A ------- Find us here: Website LinkedIn Instagram Youtube

Share this episode

Similar Episodes

Bringing it all together.

Mar 31, 2026 ·54m

Why is the vendor role so contentious in the cyber ecosystem?

Mar 27, 2026 ·14m

But what do you really want?

Mar 24, 2026 ·42m

Strategic approaches to talent: A practical guide.

Mar 20, 2026 ·42m

Mid season reflection with Kim Jones.

Mar 17, 2026 ·41m

Is the role of the CISO adding to the confusion?

Mar 13, 2026 ·44m

Similar Podcasts

Chewing the Fat with WorkForge WorkForge Bite-Sized Conversations for Building a Stronger Workforce Welcome to Chewing the Fat, a podcast delving deep into the world of food manufacturing. Dive into real conversations around critical topics like staffing, retention, onboarding, and career development in this essential industry. Subscribe now to gain insights from your peers, subject matter experts and more on the biggest issues facing food manufacturers today: -Hiring and retaining employees -Addressing the challenges of the Silver Tsunami -Improving time to productivity of new employees -Engaging employees from hire to retire And more... Tune in to Chewing the Fat, a WorkForge podcast, and join the conversation on how to build and sustain a resilient, high-performing workforce in food manufacturing. The Course Mentors Podcast The Course Mentors Hey there, future course creator!Ever feel like turning your know-how into an online course is like trying to solve a Rubik's cube blindfolded? Well, grab your headphones because "The Course Mentors Podcast" is here to be your secret weapon!Meet Aimee and Odette (that's us!), your new best friends in the course creation world. We've been in the trenches for over a decade, and for the last five years, we've been rocking the online course space. Now we're here to spill all our secrets in bite-sized, 15-20 minute episodes that'll fit perfectly in your coffee breaks.No fluff, no filler - just real, actionable advice that'll take you from "um, what's a landing page?" to "holy moly, I just hit six figures!". We're talking everything from crafting your course to marketing it like a pro and building a business that'll have you pinching yourself.Whether you're dreaming of ditching the 9-to-5 grind, adding a sweet extra income str CISO Perspectives (public) N2K Networks This season on CISO Perspectives, host Kim Jones explores some of the challenges of leading through uncertainty. We explore the complexity of the changing nature of regulation and working with the federal government, the evolution of privacy and fraud, and how emerging technologies like AI and quantum computing are changing cyber. When you don’t know what questions to ask, you’re afraid to ask, or don’t know who to ask, CISO Perspectives provides the foundation for learning in this brave new world. The PFN Cincinnati Bengals Podcast Pro Football Network The PFN Cincinnati Bengals Podcast is where you can stay up-to-date with the latest news and analysis on the Cincinnati Bengals! Our hosts, industry experts Jay Morrison and Dallas Robinson, provide weekly coverage of all the latest rumors and updates about the Bengals. Don’t forget to follow the show to receive new episodes directly in your podcast feed and leave a rating and review to let us know your thoughts.

Frequently Asked Questions

How long is this episode of Brand New!?

This episode is 1 hour and 15 minutes long.

When was this Brand New! episode published?

This episode was published on February 6, 2025.

What is this episode about?

We sit down with our friend and colleague Tuna Baysal, who in past years has generated over €10 million in pipeline value and is a LinkedIn Certified Marketing Expert who's spent € millions in ad spend for B2B companies. Our very first podcast...

Can I download this Brand New! episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.